Articles

What can we all learn from the Pillsbury Bake-Off?

How does Pillsbury keep a 45 year-old competition relevant?

Nov 13, 2013 Read More

Lawyers see food as the next “deep pocket”

Consumers don’t benefit from new wave of food lawsuits, and may have to pay more instead.

Nov 11, 2013 Read More

Marketers roll out omnichannel strategies

Brands, stores aim to engage shoppers through integrated messages across many platforms.

Nov 08, 2013 Read More

The App Review: Muzio

Each week we review a food related app. This week it’s Muzio – find out what the Lempert Report thought.

Nov 06, 2013 Read More

Supermarkets should ride the tide of fresh

Americans turn to fruit, obesity stabilizes, and food stores can bank on fresh momentum.

Nov 05, 2013 Read More

Top 5 Reasons NOT to go Gluten Free

Going gluten free is one of the fastest growing "diets" in the US - in fact sales of gluten free foods and beverages reached $12.5 billion last year. Many shoppers consider it a "healthier" diet, but it is not for everyone!

Nov 04, 2013 Read More

Supermarkets and hotels, a natural pair

Deliver food to hotel guests, serve new customers, and fill a necessary niche.

Oct 31, 2013 Read More

Target aims at beauty and babies

Is the discounter out on a limb with tests of personal advisors in-store?

Oct 30, 2013 Read More

Companies See Mobile Ad Potential

Mobile advertising spending more than doubled in the first half of 2013, with the INTERACTIVE ADVERTISING BUREAU estimating U.S. mobile-ad spending totaled $3 billion in the first half of the year, compared with $1.2 billion in the first half of 2012, reported THE FOOD INSTITUTE.

Oct 29, 2013 Read More

The Supermarket of the Future is Now

Over the past few years we have seen modest changes in the bricks & mortar side of supermarkets in spite of supermarkets losing 1.6% of dollar sales (and the customers who represent that percentage) to other channels of distribution including drug chains, c-stores, non-traditional outlets and farmers markets. Shouldn’t this loss be a wake up call that things as they are need to change?

Oct 28, 2013 Read More

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