Our Research Studies & Reports
Consumers respond strongly to purchase influencers: NGA-SG study
Savings opportunities greatly affect basket size – as chief household shoppers balance procurement with budget stretching.
Food trucks: most often, people go for fun
Majority of food-truck patrons get their fix once a month, shows our proprietary research.
Nutritionists, dietitians gain favor: new NGA-SupermarketGuru research
People wanting to eat healthier see dietitians as credible experts who could tailor advice.
Three powerful consumer groups emerging this decade
New focal points for food marketers include IndieWomen, Latino Millennials and seniors.
Past Research Articles
- Coupon Usage Down From Last Year
- Get on board with local foods: NGA-SG study
- Among store appeals, savings still count: NGA-SG study
- Nutritionists, dietitians can deliver clarifying edge: NGA-SG study
- Taste gains on health as fresh-food driver: NGA-SG study
- Store switching looms: NGA-SG consumer study
- 85 Percent of Consumers Believe No Benefit from Serving Size Limits
- 70% of Shoppers Have Recently Purchased Gluten Free
- Men Gaining Health Confidence in the Supermarket: 50% say they purchase fruits and vegetables for their household
- Spicing Up Shopping Carts: 80% use spices every day