The Market Research Solution For Today Is Here. Quick, easy, insightful and affordable. For the first time we offer on-going access to our often quoted and insightful 100,000+ consumer panel in a fresh model designed to help your business make crisper, quicker decisions in advance of competitors, often before trends become apparent to most.
I know that you recognize that there is nothing more valuable than understanding how consumers will plan store trips, shop, save and decide on their food, beverage and household purchases. Or what they'll think is most important. Or trade-offs they'll be glad to make. Or messages they'll find most compelling.
Which is why with over 25 years as expert spotters and forecasters of consumer trends in the world of retail and CPG, I have decided to offer a new, but limited, research service to just a few readers of Facts, Figures & the Future and The Lempert Report.
The Market Research Solution For Today Is Here. Quick, easy, insightful and affordable.
For the first time we offer on-going access to our often quoted and insightful 100,000+ consumer panel in a fresh model designed to help your business make crisper, quicker decisions in advance of competitors, often before trends become apparent to most.
This is the very same nationwide consumer panel of food- and health-motivated adults that Reuters and Supermarket News partners with monthly, that has been featured in the USA Today Snapshots and featured in other media across the globe.
Here's the deal and how it works:
Companies that sign up for this new program during the month of January 2011 will be able to take quick probes of our consumer panel once a quarter, asking up to four questions each time. (Topics are your choice and can vary among new products, promotions, services or merchandising services. Or household patterns associated with spending and saving, meal prep and home entertainment. Or more.)
Companies receive the panel's compiled responses, along with The Lempert Report's exclusive top-line analysis, gleaned not only from the direct answers but also from our perspective covering this industry for decades and being on top of issues. It arrives in the form of a concise, actionable two page PDF.
The introductory annual subscription fee is $9,999.99 (yes, that's the marketing side of my brain that took a penny off the introductory price to get your attention!). After March 1, 2011 the price goes back to our normal fee of $17,500.00, sorry no penny discount for late comers. Billing is quarterly, and you may cancel your program at anytime with three months prior notice, your satisfaction is guaranteed.
That's four surveys a year, up to four questions each, including our analysis that helps take risks out of decision making, and helps advance strategies on a timely basis. That is just $624.99 per question, results and analysis!
Using The Lempert Report research tool, your company can be nimble and in rhythm with the pace of change required to satisfy consumers today.
As an added incentive, at no additional cost, The Lempert Report will gladly benchmark survey findings for our clients who choose to ask the same questions multiple times in order to track changes in consumer positions over time.
But time is crucial. Remember, only 50 companies can take advantage of this program. So contact me now atplempert@supermarketguru.com. Once 50 companies sign up, you will be automatically placed on our waiting list, and as positions open up we will notify you.
Don't be left out. Start 2011 with The Lempert Report keeping consumers in the center of developing and ongoing strategies, where they deserve to be all along.
Looking forward to greater insights together!
For more information email me at plempert@supermarketguru.com.