Want to add a bunch of health to your daily routine? Well head to your market and grab some winter greens!
Now that thanksgiving is behind us, and we are heading towards the month of holiday parties, dinners, indulging and weight gain, SupermarketGuru wants to remind you and your shoppers of a way to boost health during the indulgent time of year - winter greens! Delicious and healthy, greens are available throughout the year, but winter is typically when the adventurous dark leafy green bounty is at its peak. There’s so much for your shoppers to choose from: Swiss chard, kale and collards thrive in winter, as do beet, turnip and mustard greens.
Why is this particular season great for these greens? Well, some types of greens simply thrive with cooler weather. The Brassica family encompasses a variety of cruciferous vegetables, including kale, collards, arugula and bok choy. Their growth is nurtured by the cold, and the more frosts they enjoy, the sweeter their leaves.
There are plenty of health benefits to be derived from winter greens to share with shoppers. Cruciferous vegetables, in particular, release compounds when chopped or chewed that researchers believe activate detoxifying enzymes in the liver. In turn, these enzymes may neutralize free radicals, thereby reducing the risk of breast, ovarian, colon and other cancers as well as general inflammation in the body.
Remember not to overcook your greens. Quick-cooking techniques preserve the texture, color and flavor of greens - not to mention the nutritional quality. Recipe cards in produce to help shoppers realize the flavor, texture and health benefits of winter greens is sure to be a hit and help shoppers make dinner decisions easier. Here’s a quick glossary describing some of SupermarketGuru's favorites: