Each week we review a food related app. This week it’s Flick on FOOD – find out what the Lempert Report thought.
What it says it does: Flick on Food is the first wiki food that starts with exploring ingredients from their origins, history, variety, curiosities and recipes. Information is gathered from food fans, and experts from all over the world that meet and share the same interests and tastes. As well as an editorial staff that constantly monitors and produces up to date content. Flick on FOOD is a digital project focused on food, where the community produces, improves and enriches existing content.
What it actually does: With Flick on Food users can: discover new ingredients, find out about different varieties, view videos and pictures to familiarize with new ingredients, try new recipes and contribute to the information contained in the app with more photos, information, or ingredients. Flick on Food strives to be a collaborative crowd sourced hub of information on food and ingredients that all eaters can enjoy. Do note; many of the ingredients are Italian in nature as the app was created in Italian (there are also some minor typos!).
How useful is the information for target audience?: The app is great to discover information about food, from history to how to cook and even some fun facts. Flick on Food is akin to an abridged Wikipedia.
Ease of use: The app is very easy to use, just scroll down or swipe left or right to learn more about each ingredient and expand your knowledge on food.
Who would best benefit from the app?: Anyone who loves food, wants to learn more about ingredients or wants to contribute to growing the knowledge of others.
Visual: 15 (1-15)
Usability: 12 (1-15)
Content: 20 (1-25)
Usefulness: 18 (1-25)
Value: 10 (1- 10)
Options: 10 (1- 10)