Each week we review a food related app. This week it’s GoPure – find out what the Lempert Report thought.
What it says it does: GoPure makes it easy to find healthy, delicious, and sustainably-sourced food on the go. View the quality of the food at restaurants and their overall sustainable practices. Suggest new businesses, add your discoveries at restaurants you visit, and learn insider information about sustainable food terminology like how pasture-raised eggs differ from free-range, and more.
GoPure currently features hundreds of restaurants and cafes in the San Francisco Bay Area, Los Angeles, and New York City
What it actually does: Discover healthy and sustainable eating options near you. GoPure lets you access clear information on the quality of the specific food served at restaurants before you go. For instance, does the restaurant serve 100% grass fed beef? How much of their food is grown or raised locally? Are gluten-free options available? And more. You can search the app by cuisine, price, distance, dietary preferences and more. GoPure lets the user get involved and suggest local businesses as well as “nudge” current listings to be more forthcoming about the origin of their foods.
How useful is the information for target audience?: The app is very useful for those looking for specifics when eating out. It will continue to improve as more and more people use the app and more venues are added. Users can view contact information, price ranges, cuisine type, photos, maps, and the sustainable practices of food businesses all in one place.
Ease of use: The app’s interface is easy to use, the fonts are large and the rating system is easy to follow.
Who would best benefit from the app?: The app is great for those who really want to know more about their food – whether inquiring about vegan options or if grass fed meat is served, GoPure can find the right place for you.
Rating: 4 of 5