The App Review: Max McCalman's Cheese & Wine Pairing App

January 15, 2016

Each week we review a food related app. This week it’s Max McCalman's Cheese & Wine Pairing App – find out what the Lempert Report thought.

What it says it does: Don't know which cheese to buy? Don't know which bottle of wine to buy? And even worse, don't know which pairings to trust and which ones to avoid for that special occasion? Problem solved! Maître Fromager Max McCalman did the hard work for you: tasting hundreds of cheeses and thousands of pairings. Decades of wine and cheese trial and error have amounted to the one and only Max McCalman Cheese and Wine Pairing App! You will be able to search by producer, varietal, milk type, and country of origin. Every pairing will be accompanied with a score (+2 to -2) to help identify the best pairings from the list.

What it actually does: Max McCalman's Cheese & Wine Pairing App boasts information on over 180 cheeses and over 3,300 pairings. It’s the largest cheese and wine-pairing database on the internet, so you’ll never mismatch a wine and cheese again! The app’s "Cheese 101” section, tells you everything you need to know about cheese- explaining cheese essentials - like origin and flavor - and how to discover your palate through cheese and wine pairings.

How useful is the information for target audience?: The app is awesome for those who love cheese and want to get better at pairing it with the perfect wine. There is a lot to learn and the app provides a ton of information.

Ease of use: It is very easy to use, whether at the supermarket, a friends house or just at home, you’ll always know the best wine and cheese pairing.

Who would best benefit from the app?: If you love wine and cheese or just want to impress some dinner guests, or a date, this app is for you!

Cost: Free
Rating: 95/100
Visual: 15 (1-15)
Usability: 15 (1-15)
Content: 22 (1-25)
Usefulness: 23 (1-25)
Value: 10 (1- 10)
Options: 10 (1- 10)

More info: