THE APP REVIEW: Ness Dining Guide

Each week we review a food related app, this week it's Ness – find out what the Lempert Report had to say.

What it says it does: The first personal search engine based on your unique tastes, preferences and personality. Ness recommends restaurants by learning what you like - and what you don't. The more you use Ness, the smarter and more personalized it gets. Ness' Likeness Engine considers ratings, your reviews, and recommendations from friends to suggest places you'll love. Preview menus with prices for over 325,000 restaurants.

What it actually does: Ness recommends restaurants just for you – based on the way you’ve rated other restaurants. Ness then comes up with a “Likeness Score”, predicting how much you’ll like a recommendation. You can tap the address and a quick map opens up within Ness, and will even provide detailed driving directions if you like. You can also open up the restaurant’s menu if you desire. And that’s not all, you can book a table at over 11,000 restaurants through OpenTable directly from the app.  

How useful is the information for target audience?: If you love the idea of personalization especially with restaurant ratings, Ness is your app. You can even share ratings and see what others are saying through Facebook and Foursquare.

Ease of use: The app is fairly easy to use and when you rate more restaurants – the suggestions from Ness become more targeted. It’s fun to use and keeps users coming back to see what restaurants are recommended based on updated ratings.

Who would best benefit from the app?: The app great for anyone looking to try a restaurant either near their home, work or even vacation spot with a fairly high probability that they will enjoy the food.

Cost: Free

Rating: 4 of 5

For more info: http://itunes.apple.com/us/app/ness-dining-guide-restaurant/id454869181?mt=8