Here’s what happening this week in… Vodka

The Lempert Report
July 13, 2016

Vodka made with caviar collagen and San Francisco Fog.

Head to Berlin for a Vodka like no other. It’s called ANTI EVERYTHING and is called a “revolutionary new beauty drink for the nightlife set.” Anja Skodda, a self-described “beauty conscious biotechnologist” invented the anti-aging distilled beverage, a 16-percent vodka made with caviar collagen, which offers “increased absorption and bioavailability” of collagen, as well as sea buckthorn, a shrub with high vitamin C that “activates the body’s own mechanisms for producing collagen.” It’ll set you back €49.90 (around $57) for four 100-millilitre (roughly 3.4 ounces each) bottles.

 In a press release she offered the reason for her creation “Countless nights out with my girlfriends went hand in hand with feeling guilty about overindulging.  I wanted to be freed of that feeling and set out to create a drink that combines science with lifestyle for a non-guilty pleasure.” 

Hanger 1 is yet another brand of vodka coming out of the San Francisco bay area – it's a very limited edition made from actual San Franciso fog. You know the kind Mark Twain wrote about! 

Get this – its $125 a bottle and called Fog Point, of course. Head distiller Caley Shoemaker, told TIME magazine her goal was partly to create something that embodies values the Bay Area worships: sustainability and local production. She also wanted to make something that nods to the drought that has starved the state for several years running. 

She worked with FogQuest, a non-profit that has worked to collect water from fog to help sustain remote communities. Seriously. FogQuest helped them set up fog catchers—sheets of mesh that get water-logged as fog floats through them, sending drops down into a trough—at four spots around the Bay Area. After the fog water is caught, it runs through a carbon filtration that removes pieces of leaves that tend to end up in the fog troughs. Then they boil it and run it through a carbon filtration again. Over a six-month period, they collected enough fog water to make 2,400 bottles. What does it taste like? The head distiller calls out “light floral notes, little honeysuckle, citrus, almost like an Asian pear.”  Hangar 1 is donating 100% of profits back to water conservation.