Kellogg's Mexico War

The Lempert Report
August 30, 2023

For those of you that might not be aware, in 2020, Mexico instituted their new labeling requirements their black hexagons that showcase the foods are high in sodium or high in sugar, and it looks like Kellogg's is really trying to keep Tony the Tiger and Toucan Sam on their packages. Part of these regulations from Mexico dictate that if products are high in sugar, they contain more than 37 grams of added sugar in 100 grams serving. They can't use cartoon characters on the package, so Kellogg's is suing the Mexican government over the labeling. One of the reasons for it is not just about Mexico, but clearly what we're seeing here in the US is again more movement to try to get a healthy label out there.

More Lempert Report LIVE