Phil: And when we look at plant based, you know, the, the data continues to come out. Yet another story talking about the blue zones, the blue zones have been around for a while and the five blue zones where the people are the healthiest and, you know, it's, Sardinia, Italy and their major diet is chickpeas, fava beans and white beans. Then we've got in Japan, tofu and ate in Costa Rica, pumpkin seeds, black beans, and quinoa in Greece, chickpeas, lentils, and almonds, and lo Melinda, California, at least one city in the us makes the list. It's all about flax and chia seeds. But the interesting thing is what they, what they talk about is it's not just mere typically in all these area, these five areas these people consume about two ounces of meat, animal protein, every, I'm sorry, they consume five portions of two ounce meat every month. So they are including meat and they eat seafood, but they eat things like sardines and Cod much more so, so I really do think that as we expand into plant based, we should not forget about that. Fabulous, you know, book, the blue zones that came out, cuz I think there's still a lot of learnings that when the book came out, you know, people weren't ready for it, but I they're ready for it now.
Sally: Yes. And you know, Phil, I am a big fan of Dan Butner and his book, the blue zones I've read two of his books now. And I love that it is that it is catered more to a flexitarian diet. He, he, he shows that these people, that, by the way, these are the people in these five areas that ha live the longest that anyone in the world, these are people living over a hundred years old. And he, he just with, you know, no judgment examined what they were eating, but they eat meat and seafood more as a side dish to the plant-based foods. And, and there's a lot, there's a, there's a growing number of people that are interested in the flexitarian diet. They don't wanna be vegetarians. They don't wanna be vegan. They wanna keep eating their meat, but they also wanna introduce more plants.
Phil: Exactly. And I think, you know, what, what Butner had had pointed out, it's all about balance and I don't care what the diet is. The extreme diets don't work. Long term, they're not healthy long term. And if we could really convince, and to your point, this is one of the reasons that we're doing the protein and plant evolution. If we can really have this balance between them. So it's not all the animal protein people, either investing in or saying they don't wanna get involved with plants or the plant-based people just pointing a finger at the animals saying, Hey, this is destroying the planet. It's destroying your health and so on. And really come to a meeting of the minds, I think will be very successful. And some news again, this is the first week in June. We've we have a soft opening for registration.
Phil: We're not really pushing too hard. We're well over 400 registrants that have signed up already. So if you haven't signed up, go to supermarketguru.com, sign up for it. We will be closing registrations, not yet certain, but when it hits probably about a thousand, we will. So we still have about another 600 seats left. So make, make sure you join us. There is no cost to it, but a lot of great educational sessions over this three day period.