Each week we review a food related app. This week it’s Forks – restaurant coupons, grocery saving, & food discounts -- Featuring Groupon, LivingSocial & Valpak – find out what the Lempert Report thought.
What it says it does: Forks is a food discovery app that helps you find great food in your neighborhood at a discounted rate. Explore more than 50,000 restaurant options, all carefully curated and collected, from the best online and offline sources. All offers are verified and updated daily. Featuring Yelp ratings and reviews for each restaurant. It’s never been easier to decide where to dine out.
What it actually does: Forks makes it easy to save with thousands of deals at local restaurants. Whether you're looking to try a new restaurant or returning to a local favorite, Forks finds the dining deals around you so you don’t have to spend the time doing so. Using your gps location, Forks locates restaurant coupons, and even uses sources like Groupon, LivingSocial, Restaurant.com, and Valpak. Forks really has created a one stop shop for restaurant offers.
How useful is the information for target audience?: Forks is very useful if you are looking for dining coupons, and can even be used as a restaurant locator to help you decide what’s for dinner. Use the app to narrow results by tapping "Quick Serve," "Casual" or "Upscale" so you’ll only see applicable restaurants.
Ease of use: The app is extremely useful and easy to use, just click and go! New restaurants (not just chains) are constantly being added, so users will always have new options.
Who would best benefit from the app?: Anyone who loves a deal, wants to try new restaurants, or travels a lot and wants to see what’s nearby with a coupon!
Visual: 15 (1-15)
Usability: 13 (1-15)
Content: 24 (1-25)
Usefulness: 23 (1-25)
Value: 10 (1- 10)
Options: 10 (1- 10)