The Tomato Is Telling You Something. Are You Listening?

The Lempert Report
June 05, 2026

The Tomato Is Telling You Something. Are You Listening?

There’s a moment happening right now in produce aisles across America that should stop every grocery retailer cold.

Shoppers are picking up a pound of tomatoes, seeing a price tag that reads $6, $7, sometimes $8 — and putting them back. Some are pulling out their phones to film it, posting videos of sticker shock that rack up millions of views. Here's a preview of The Lempert Report paid Friday edition.