Each week we review a food related app. This week it’s Postmates – find out what the Lempert Report thought.
What it says it does: Imagine an app that lets you order in from the best restaurants in your city and the delivery person is someone you’d be excited to hang out with. Imagine a service that delivers from places that don’t even offer delivery themselves. Consider a mobile experience so effortless, you simply tap a button and food, booze, electronics, prescriptions, and the raddest retail items arrive at your door in minutes.
What it actually does: Postmates is an app that helps facilitate delivery from local restaurants, supermarkets and shops. The app boasts 24/7 delivery but that definitely depends on the hours of the store or restaurant you want to order from. You can order your morning coffee, mid-day snacks or late night burritos, and take advantage of affordable prices with deliveries starting at $4.99.
How useful is the information for target audience?: The app is great if you are a fan of takeout or are in a pinch and need something delivered. Payment is also all taken care of through the app, so there is no cash exchanged with the Postmates delivery person.
Ease of use: The app is very easy to use, it’s based on your location, so the available restaurants, stores, etc. will pop up as they are available. Just scroll the menus on your screen and check off what you like, and place the order. You can track your order and delivery in real time.
Who would best benefit from the app?: Anyone who wants the convenience of takeout and delivery from restaurants that don’t normally deliver. Also it’s great for those who find it easier to place the order online rather than pick up the phone. You can even order your groceries or some convenience items, so if you don’t feel like waiting for your regular 2 day delivery, Postmates is for you.
Visual: 15 (1-15)
Usability: 15 (1-15)
Content: 23 (1-25)
Usefulness: 25 (1-25)
Value: 10 (1- 10)
Options: 10 (1- 10)