The App Review: Seasonal and Simple

March 03, 2014

Each week we review a food related app. This week it’s Seasonal and Simple – find out what the Lempert Report thought.

What it says it does: Seasonal and simple is a guide to help you find, select, store, and prepare fresh fruits and vegetables. The recipes use simple preparations and seasonings, so you can taste the goodness of a fruit or vegetable at the peak of its flavor. The great variety of colors, flavors and textures of fruits and vegetables makes eating them a sensual pleasure.

Choose fruits and vegetables in season and you get all the benefits — food that tastes good, is good for you and is reasonably priced. Whether you get your fruits and vegetables at your farmer’s market, a roadside farm stand, through Community Supported Agriculture (CSA), or from your own garden or local grocery store, enjoy the goodness of fruits and vegetables.

What it actually does: Seasonal and Simple is a great guide to shopping seasonally, learning about your produce and finding new recipes. Recipes combining fruits or vegetables only contain fruits or vegetables grown in the same season.

How useful is the information for target audience?: The information is very useful for those who live in Missouri, but not as relevant for the rest of the country, although we could all learn more about nutrition, seasonality and a few new recipes from Seasonal and Simple.

Ease of use: The app is very easy to use and navigate.

Who would best benefit from the app?: Currently the app features the seasonality of food in Missouri but can be very useful for other states as well – specific recipes and nutrition information can benefit everyone.

Cost: Free
Rating: 80/100
Visual: 12 (1-15)
Usability: 10 (1-15)
Content: 20 (1-25)
Usefulness: 18 (1-25)
Value: 10 (1- 10)
Options: 10 (1- 10)

More info: