Steal This Recipe® Stubbelada and Beer Can Chicken

October 20, 2017

Check out these great recipes for fall tailgaters and grilling enthusiasts.

Rocky Stubblefield, brand ambassador of the nationally known makers of Stubb’s barbecue sauces, and grandson of the inventor, has a great recipe for fall tailgaters, weekend grill enthusiasts, or anyone who loves a flavorful beer/tomato mixture beverage paired with a delicious chicken recipe. Suggestion to retailers: Grill this chicken just outside your store on game days! 


Pinch of Stubb’s Bar-B-Q Spice Rub, plus more for rimming the glass
1.5 oz. Stubb’s Beef Marinade
1.5 oz. tomato juice
12 oz. lager beer, very cold
Lime wedge (optional)

Mixing Instructions:
Lightly rim one pint glass with Stubb’s Bar-B-Q Spice Rub. 

In a small pitcher, combine Stubb’s Beef Marinade, tomato juice, and beer.  Gently stir.  Pour into pint glass and top with a pinch of Stubb’s Bar-B-Q Spice Rub Serve with a lime wedge on the rim (optional).

Beer Can Chicken 

1 3-4lb whole roasting chicken
6 tablespoons Stubb’s Bar-B-Q Spice Rub
1 can of beer
1 beer can chicken holder (optional)

Cooking Instructions:
Prepare your grill for indirect hot heat cooking at 350°. 

Open the beer and pour about 1/3 of it into a glass. Put 3 tablespoons Stubb’s Bar-B-Q Spice Rub into the beer can.

Rinse chicken thoroughly and pat dry. With the remaining spice rub, season the inside and out of the chicken, making sure to get between the skin and the breast meat for extra flavor.

Place the beer can into the beer can chicken holder and then slide the chicken cavity over the beer can. Cook the chicken at 350° for 1 1/2 to 2 hours or until it reaches an internal temperature of 180° (you can also prepare in an oven at the same temperature).

Let the chicken rest for five minutes before removing from the holder and carving.

NOTE: Beer can chicken holders can be found with the grilling accessories at most major retailers. If you choose to prepare without a chicken holder, slide the chicken directly over the beer can, but take caution when balancing it on the grill, as it will more prone to tipping over.

About Roderick “Rocky” Stubblefield:
Rocky Stubblefield doesn’t just like Stubb’s Barbecue sauce – it’s in his blood.  His grandfather C.B. “Stubb” Stubblefield invented the famous sauces, rubs and marinades that have become the nation’s number one super-premium, all-natural barbecue line.

Like most kids in Texas, Rocky grew up loving barbecued ribs, brisket and chicken, especially those from his Pepaw’s legendary Stubb’s restaurant. As Rocky grew older, he followed his grandfather into the family business, Stubb’s Bar-B-Q.  There he learned the secrets of the grill and his grandfather’s famous sauce while listening to the sound of blues music coming from the dining room.  

But Stubb did more than just teach Rocky about barbecue; he taught him a lot about loving life, people and good food with his homespun words of wisdom, dubbed “Stubbisms,” Some of those sayings are featured under the cap of each bottle of sauce. 

Rocky was just 22 when Stubb died.  Soon, he went to work for the small company that started up to keep Stubb’s memory and recipes alive – Stubb’s Legendary Kitchen, which was bottling the sauces that were known statewide for being the best.

Today the company and Stubb’s legacy has grown to national recognition, and Rocky shares his grandfather’s traditions and Stubbisms as a spokesman and grillmaster for the company.