Companies must prioritize innovation in product development to align with emerging consumer health trends. Developing new products that cater to dietary needs such as low-carb, high-protein, or fortified foods can tap into the health-focused market segment. As obesity rates potentially decline, dietary preferences are likely to continue changing.
For the first time we are seeing obesity rates decline - what's the effect on CPG, foodservice and grocery retail? You can find the answers and read the entire column here