A New Approach To Food Marketing Came to The Super Bowl, And It's Great

Who pulled off the most unique and smartest marketing campaign for this year's Super Bowl?

Originally appeared on

The reviews of the Super Bowl, the halftime show and the commercials have not been very complimentary. However, there is one standout that the food world needs to pay attention to, and all its advertising, PR, social media and…

February 9, 2016 Read More

The Lempert Report ®

Does Organic Make A Difference?

What a study from the University of Illinois found out about organic food sales.

No one disputes that the rise of organic food and beverage sales continues to be on solid ground, and those retailers who heavily promote organics, like Kroger and Target are growing the category’s sales.

A new study from the University of Illinois designed an experiment to shed insight on…

February 9, 2016 Watch Video

Product Reviews

Phil's Food Reviews for February 8th, 2016

Norms Farms Elderberry Jam, Foster Farms Sauté Ready, Hanover Tex Mex Mix, Lucky Food Spring Rolls, Daiya Foods Cheezcake

For the individual video and nutrition breakdown, select the Product below.

•Norms Farms Elderberry Jam

February 8, 2016 Watch Video


The App Review: Paleo (io) – The Ultimate Paleo Diet Food List

Each week we review a food related app. This week it’s Paleo (io), find out what the Lempert Report thought.

What it says it does: Paleo (io) is the best paleo food list in the world! Simply type in the food you are curious about into the search and the app will tell you whether or not the food is Paleo. Have you ever seen a food and asked yourself, “Is it Paleo?” Well now you…

February 8, 2016 Read More

Chefs Move to Schools Ready Set Eat Forkful
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